How to bring your work to market.
A practical session that helps you understand the art market and how value is built — from the artist to the auction. So your work becomes an asset the market understands and that sells with confidence.
The art market is a market of its own codes.
Price here is built from symbolism, context, scarcity, story, and endorsement from bodies and institutions — all working beneath any deal. If you don’t understand the game, you may sell below your worth without realizing it. Part One gives you the mental map: the frameworks, the players, the language — so you move with awareness.
This session is built for you.
You think talent is enough
Talent is the foundation; the market asks for more on top.
Strong artist, but the market doesn’t see you
Your work is excellent; the reach is missing.
Exhibitions and auctions make you anxious
Pricing and exhibitions scare you because the picture is incomplete.
What you’ll get in the session.
Book your spot in the session.
Early-bird price until 19 August • both parts together 450 SAR
Pay via Salla.
The Zoom link arrives on your invoice right after payment.
Join live on Saturday, 7 to 9 PM.